news

bitcoin

1 X bitcoin bitcoin =

Thursday

22 April 2021

Heritage brands Gucci and Playboy want in on Ethereum NFT frenzy

Heritage brands Gucci and Playboy want in on Ethereum NFT frenzy


smart summary beta

Gucci and Playboy, two of the world’s biggest heritage fashion brands, are jumping in on thenon-fungible token (NFT)trend, buoyed by the latter’s rise in recent months.

Gucciand Playboy are targeting just that.

Marjorie Hernandez, founder of Lukso, a blockchain platform that works with fashion brands, explained the move, “Luxury brands were behind on the e-commerce trend, so there’s now more of a willingness to experiment with new technologies like blockchain.’

Goto Full Article

bitcoin bitcoin price

$54929.00

24h

Live Average

bitcoin

News Article Sentiment

positive

Score (0)

Article Metadata

author

site

Cryptoslate.com

categories

Market data feeds provided by cryptocompare.com
bitsmart 2021